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How to Negotiate The Deal Phase 6

Phase Six —Negotiate the Deal

The sixth step is the one I love most. Negotiate the deal! By now you have extreme power in the negotiation. Real estate negotiation is easy if you know what to do. Obviously, someone who works with leases daily as part of their job like the person who renews leases for a franchises or a large insurance company will have an advantage over someone who only renews or relocates once every five or ten years. Yet, using the six steps I've shown you faithfully will put you at a huge advantage in a lease negotiation.

Landlords, as you now know have a system perfected by hundreds of real estate transactions. They are expert negotiators with many stock tricks of the trade. However, they really rely on the system they have set up to more than any other factor. Why? Because its always easier to buy than it is to sell.

The Landlord is really at a disadvantage as tenants, the buyers, can walk away and do another deal. Landlords, the sellers, have to wait for the next buyer. No landlord likes empty space. They do not know how long it will take to get another tenant. They do not know if the market price will go up or down. They have to pay taxes and operating costs on vacant space.

Most tenants do not realise how powerful they really are. I cannot emphasise enough however, that to get full benefit from the Program, the process must be followed fully, step-by-step. If not, the intricate chain of leverage will be broken and your leverage will be lost.

When you use the LeaseMax Program, it does not matter whether you are a skilled negotiator or whether you are a rank amateur, you will be amazed at the concessions you can get. This will be your chance to really negotiate. There's money on the table. Reach out and take it. Don't worry about offending your landlord.

Your landlord whomever it may be will consider it a the biggest win if he gets your tenancy, he only loses if you walk away. If the cost is too high, he won't do the deal. Too many tenants worry about relationships, about hurting the landlords feelings. Yet many landlords have thanked me for bringing them tenants and keep asking me when I'm bringing them the next tenant. And this is after, we’ve gone through the Six Steps and cut an excellent deal for my client.

If you get nothing else out of this report, remember, landlords are professionals. You can?t hurt their feelings, you don?t have to worry about future favours. Landlords only give out favours when it's in their best interest to do so.

No book can substitute for the subtleties learned in down and dirty day to day negotiations. But you don’t have to be a Picasso to paint a fence. These powerful techniques will enable you to become a real estate negotiating genius. You can negotiate yourself, use my services or use one of my competitors. Whatever option you chose, you will save huge amounts by following the principles, money saving and business protection methods that lie within these pages.

It is important to understand and study each Toronto Commercial Real Estate negotiating component thoroughly before you attempt to apply it. With a bit of effort and research, most tenants can save many thousands, h of dollars on real estate leases.



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